Do you possess a passion for data-driven insights and a desire to make a real difference in the healthcare industry? CMI Media Group is seeking a strategic and results-oriented Associate Director, Digital Marketing Analytics to lead our team in delivering innovative measurement solutions and driving impactful results for our clients. At CMI Media Group, we're not just analyzing data – we're using it to improve healthcare outcomes for patients around the world. As a leading healthcare marketing agency, we offer the benefits listed above.
Responsibilities
Develop and execute cutting-edge measurement and analysis plans that align with client objectives and unlock valuable insights from online and offline marketing campaigns; Analyze campaign performance, identify opportunities for optimization, and champion data-driven recommendations to elevate campaign effectiveness; Serve as the go-to expert for internal teams and clients, providing thought leadership, guidance, and support on all things related to digital marketing analytics; Mentor, coach, and inspire a team of talented analysts, fostering a culture of collaboration, growth, and analytical excellence; Continuously explore and implement new technologies and methodologies, staying ahead of the curve and driving innovation within the department
Requirements
7+ years of experience in online marketing, web analytics, or research, with a proven ability to translate data into actionable insights; 3-5 years of experience leading and mentoring teams, fostering a positive and collaborative environment; Exceptional communication and interpersonal skills, with a knack for building strong relationships and understanding client needs; A relentless curiosity and drive to explore new technologies and methodologies, constantly seeking ways to push the boundaries of digital marketing analytics
Nice to have
Experience in the pharmaceutical or healthcare industry
Benefits
Purpose-Driven Work: make a tangible impact on the lives of patients by driving effective healthcare marketing campaigns; Collaborative Environment: join a team of passionate and talented individuals who are leaders in their field; Growth Opportunities: ongoing professional development opportunities and a culture that values continuous learning; Supportive Culture: work-life balance and a comprehensive benefits package to support your well-being