Demand Generation Manager
Red Oak
Stany Zjednoczone · AustinUmowa o pracęPełny etatOpublikowano 11 listopada 2026
Źródło: 
About Red Oak
Red Oak builds compliance software for financial services firms.
Our vision: We become the compliance layer every Financial Services firm runs on.
Today, we serve 19 of the top 20 global asset managers, including BlackRock, Vanguard, PIMCO, and Morgan Stanley, alongside 1,550+ regulated firms. Our customers report $95–101T in combined AUM.
Why This Role Matters
Our buyers don't fill out a form after clicking an ad. Chief compliance officers at regulated financial firms research before they ever talk to us, bring legal, information security, and procurement with them, and take a longer path to raising their hand. Demand generation here is a credibility game, won in the places where that research actually happens.
This is a new role, created to give the always-on demand engine a dedicated owner inside a marketing team that shares the pipeline number. The platform now covers more of what a compliance program needs, which means more search terms worth owning, more reasons for a CCO to engage, and a larger set of firms who should be hearing from us. You decide the channel mix, defend it with data, and kill what isn't working.
High ownership. High visibility. High impact.
What Success Looks Like
- 90 Days: A channel plan with a defended budget allocation is in place, alongside a search priority list spanning organic, answer, and generative surfaces.
The Role
You own demand-generation-sourced new business pipeline within a marketing team that shares one total pipeline number. That covers always-on demand creation, search visibility across organic, answer, and generative engines, the website as a conversion surface, and the new-business half of account-based marketing — run in direct partnership with outbound and enterprise sellers. You direct the paid media agency alongside the Sr. Director of Marketing and own the digital line of the marketing budget.
How We Work
We're an AI-first marketing team, and this is a hands-on AI role. You'll be expected to find where manual work can go away and to say so — the tools are there to make the job faster, not to sit unused in a dashboard.
Work Structure
Location: Austin, TX (hybrid, minimum 3 days in office)
Travel: 10 to 15%
Reports To: Sr. Director of Marketing
Compensation: Base salary plus performance-based variable tied to pipeline results
Red Oak builds compliance software for financial services firms.
Our vision: We become the compliance layer every Financial Services firm runs on.
Today, we serve 19 of the top 20 global asset managers, including BlackRock, Vanguard, PIMCO, and Morgan Stanley, alongside 1,550+ regulated firms. Our customers report $95–101T in combined AUM.
Why This Role Matters
Our buyers don't fill out a form after clicking an ad. Chief compliance officers at regulated financial firms research before they ever talk to us, bring legal, information security, and procurement with them, and take a longer path to raising their hand. Demand generation here is a credibility game, won in the places where that research actually happens.
This is a new role, created to give the always-on demand engine a dedicated owner inside a marketing team that shares the pipeline number. The platform now covers more of what a compliance program needs, which means more search terms worth owning, more reasons for a CCO to engage, and a larger set of firms who should be hearing from us. You decide the channel mix, defend it with data, and kill what isn't working.
High ownership. High visibility. High impact.
What Success Looks Like
- 90 Days: A channel plan with a defended budget allocation is in place, alongside a search priority list spanning organic, answer, and generative surfaces.
The Role
You own demand-generation-sourced new business pipeline within a marketing team that shares one total pipeline number. That covers always-on demand creation, search visibility across organic, answer, and generative engines, the website as a conversion surface, and the new-business half of account-based marketing — run in direct partnership with outbound and enterprise sellers. You direct the paid media agency alongside the Sr. Director of Marketing and own the digital line of the marketing budget.
How We Work
We're an AI-first marketing team, and this is a hands-on AI role. You'll be expected to find where manual work can go away and to say so — the tools are there to make the job faster, not to sit unused in a dashboard.
Work Structure
Location: Austin, TX (hybrid, minimum 3 days in office)
Travel: 10 to 15%
Reports To: Sr. Director of Marketing
Compensation: Base salary plus performance-based variable tied to pipeline results
