We are searching for a talented and enthusiastic individual to join our OpenDoor team as an Implementation Planning AD. This is a full-time position based in London. The Role will report to WPP Solutions Partner and will manage a matrixed team of digital planners, in channel activation and offshore teams. The Role is focused on Prime Video's European markets. The Implementation Planning team creates an effective link between the Strategy & Planning teams and Activation, data and tech teams. This is a UK based role and requires individuals to have the right to work in this location. WPP Media has adopted a hybrid approach, with teams in the office around four days a week.
Responsibilities
Day to day leadership of Amazon Devices digital activities, managing key clients, task management of deliverables and leading the digital planning process for briefs; work with the comms design team to integrate offline and online media into a single integrated media plan; manage all digital aspects of the business through direct line management of digital cross channel planning, digital in-channel planners, digital implementation, social activation and programmatic activation teams; lead with directors pan regional IO / partnerships buys focused on deal based pan regional buying; integrate expertise of data and technology teams into day to day planning, activation and operational excellence; manage and become the escalation point for onshore and offshore working teams; become the trusted advisor for all digital activities; unify streams of information and insights from all biddable channels in context of client business objectives; help teams develop integrated experience strategies across biddable and digital touchpoints; be the driving force on the selection and application of systems, tools and platforms; police the delivery of all tools and technology within WPP Open for Amazon Devices; outline advanced data analytics and measurement frameworks; advise key stakeholders through critical business changes; lead development, presentation and delivery of cross-channel planning work for larger campaigns; plan against client outcomes and quantify objectives across biddable practice areas; scrutinize performance planning budgets to identify strengths and weaknesses and ensure proper financial allocations; develop advanced understanding of media channels, channel ecosystems and planning best practices; translate strategic approach into planning practices for specific client briefs; oversee campaign management, quality control and output; lead pan regional IO and partnerships based buying for multi-market campaigns with manager and executive; influence stakeholders and lead cross-functional teams towards common media goals; own deep knowledge of all WPP Open deliverables and campaign KPIs committed to Amazon; proactively connect and partner with regional and key local market leadership on behalf of Amazon; ensure knowledge sharing and communication flow remains informative, connected and proactive; monitor and ensure adherence to client and WPP Open excellence standards; build and maintain client and agency relationships at a mid-senior level; utilize advanced data analytics to understand media performance and guide optimization strategies; provide expert insights on the application of data science and use of client and biddable data
Requirements
Can confidently answer client questions and liaise with internal teams on best solutions to use; strong knowledge of all digital channels, technology and data and how this combines to support activation; uses critical questioning and maintains a broad perspective when analysing information; has strong knowledge of the entertainment and subscription industry; leads the delivery of relevant and accurate information to drive maximum impact; consistently delivers communications to influence and educate all levels of seniority; multi-market activation experience and managing multi-market activation teams; entertainment category experience; ability to thrive in a fast-paced, dynamic environment whilst maintaining a partnership focus
Nice to have
Applies big picture thinking in work and proactively leverages an understanding of the organization and key industry trends; understands the different elements of responses; applies knowledge of client, audience, channel, market and category to effectively deliver compelling multi-media digital plans; translates learnings and trends from strategy team to create digital activation with clear measurement; applies best practices to campaign management and acts as the escalation point for issues; provides actionable insights during mid and post-campaign reports; oversees team members to discuss current projects, workload and activities and prioritises resources accordingly; improves workload management by supporting others in setting priorities and postponing less relevant work
Benefits
Competitive medical insurance; group retirement plans; vision insurance; dental insurance; significant paid time off; preferential partner discounts; employee mental health awareness days; global WPP Media and WPP network opportunities for learning and development
Wielka Brytania · London
