Head of Marketing

About the Role

Own end-to-end marketing for an AI platform serving the hospitality sector. This is a hands-on leadership role spanning product marketing, brand, demand generation, and growth, with a focus on building and executing programs directly.

Compensation & Benefits

Base salary is $150,000 to $240,000 annually, with 0.20% to 0.75% equity. Benefits include health insurance and a 401(k) match. Visa sponsorship is not available.

Location

On-site in San Francisco, California.

Responsibilities

Develop positioning and messaging, and build the marketing site with solutions pages for distinct customer segments.; Create video content, use cases, webinars, blog posts, and other materials that communicate product value.; Analyze competitors and conduct market research to inform go-to-market strategy.; Develop design assets and test channels such as newsletters, podcasts, and influencer partnerships.; Plan field marketing campaigns, including events, conferences, local activations, and relationship-building dinners.; Develop founder thought leadership across LinkedIn and other channels.; Direct and optimize paid advertising, signup funnels, and lead-generation programs.

Requirements

At least 5 years of marketing experience in B2B SaaS or AI, with ownership of campaigns from positioning through execution.; Experience marketing technical or complex products and working across product marketing, brand, growth, and demand generation.; A track record building paid acquisition campaigns and improving conversion through funnel optimization, analytics, and A/B testing.; Hands-on experience across inbound channels such as SEO and content, as well as outbound, events, and field marketing.; Strong content portfolio, including examples such as blog posts, case studies, video scripts, or use case materials.; Experience planning webinars or in-person events and running concurrent experiments at a fast-growing company.; Ability to learn the hospitality sector quickly, prior hospitality experience is not required.