Manager Channel Sales

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Opportunity

The role of Manager Channel Sales is to manage the end-to-end operations for these channels from forecasting, Channel and Retail planning (JBP), Distributor management, Retail Account management, right up to on ground execution. The role requires the incumbent to be able to work with senior retail executives and merchandising managers on a regular basis from high level strategic planning to day-to-day operational matters. The incumbent must be skilled operationally, possess good commercial sense and strong people skills to manage both internal and external stakeholders.

Responsibilities

Maximize sales opportunities and achieve the business target set for the channel; Establish customer sales, distribution and shelf space targets by brand, by quarter, and full year; Define pricing and selling strategies, and trade terms to maximize sales and income; Complete a Strategic Account Plan for each key account; Review customer performance quarterly with accounts and management; Increase the depth and breadth for our brands in the retail space in key accounts; Develop strategies for distribution, sales growth, and new customer business plan for the year.; Enhance and expand new distribution channels for existing product lines.; Implement new product lines distribution through the sales team.; Align with Regional & Local Marketing team in designing and executing the sales plan.; Develop and execute sales and promotion plans with customers; Spearhead execution of planogramming and merchandising standards for portfolio; Obtain and analyze market information, and identify the possible new and enhance existing channels of distribution for new product lines.; Increase range of brands in relevant market channels to increase market share of our brands in different toy categories.; Develop corporate accounts sales channels and effective planning for co-promotions with them.; Provide leadership and coaching to the team in country.; Utilize Mattel corporate initiatives, i.e. AP, CAP, 9-Box, to measure and develop talents to achieve business objectives.; Management and training of merchandising teams for new products.

Requirements

University graduate of business management, marketing, or equivalent.; 10+ years experience in sales & marketing in local retail environment, preferable in FMCG; Experience in hypermarket selling, or managing distributors; Proven sales and key account management record