Sales Planning & Strategy Manager
Riverside Natural Foods Ltd.
KanadaUmowa o pracęOpublikowano 31 października 2026
Źródło: 
Join Riverside Natural Foods Ltd., a Canadian-based, family-owned, and globally operating business, committed to leaving the world better than we found it. As a B-Corp certified, Triple-Bottom Line company, we proudly manufacture nutritious, 'better-for-you' snacks such as MadeGood and GOOD TO GO. We value teamwork, humility, respect, ownership, adaptability, grit, and fun.
We’re on an ambitious mission to double our business by 2030, and we need talented individuals like you to help us reach new heights. At Riverside, you’ll have the opportunity to chart your own path to success while contributing to ours. We believe anything worth doing is worth doing right, and our values will guide us through the rugged terrain – and yes, it will get rough. But that’s what makes the journey worthwhile.
So, lace up your boots and let’s tackle the climb together.
You can learn more about us at www.riversidenaturalfoods.com .
Position Summary/Objective
The Sales Planning and Strategy Manager leads the sales planning and strategy for the Canadian retail grocery business, connecting cross-functional partners to translate approved commercial priorities into practical customer, volume and execution plans. This role owns assigned channels and commercial priorities from strategy through execution. The Sales Strategy Manager manages the sales planning calendar, consolidates sales inputs, monitors performance and follows actions to support coordinated execution.
Specific channel, project and functional accountabilities will vary based on assigned portfolio and evolving business priorities.
Strategic and Annual Planning
- Builds 3 Year strategy plans for assigned areas of the Canadian business with Director and translates strategies into annual commercial priorities and plans.
- Establishes channel and go-to-market strategies that support business objectives, including merchandising, innovation, distribution and other commercial growth priorities.
Sales Planning and Forecast Coordination
- Manages the sales planning calendar and coordinates inputs, timelines and deliverables for annual, monthly and customer planning cycles.
- Consolidates Sales inputs for base business, promotions, displays, special packs and innovation; documents volume assumptions, timing, risks and opportunities.
- Partners with Demand Planning and Operations to reconcile sales inputs with demand forecasts, inventory availability, production lead times and capacity constraints.
- Reviews forecast variances with Sales and Demand Planning, identifies drivers and follows up on agreed adjustments and actions.
- Prepares sales inputs for established business planning forums and maintains action logs, owners and due dates.
Cross Functional Business Planning
- Lead development of strong customer selling stories, materials and tools for innovation and key commercial initiatives.
- Acts as the day-to-day sales planning contact for Operations, Marketing and Finance on assigned retail grocery priorities.
- Coordinates with Marketing on promotional calendars, launch timing, product changes and selling materials so customer plans reflect approved activities.
- Flags supply, timing and financial risks early, gathers options from functional partners and escalates decisions beyond delegated authority.
- Communicates agreed plan changes to Sales and functional partners and tracks follow-through.
- Lead the post-evaluation process for new item launches to monitor and report on variances vs. targets
- Partners cross-functionally to develop and challenge volume assumptions and assess commercial readiness.
- Evaluates performance of launches and key commercial initiatives against objectives, identifies gaps and opportunities, and incorporates learnings into future plans.
Reporting Relationships
This position reports to the Director of Sales Planning & Strategy.
Please note this role is an existing vacancy.
Salary Range
$120,000 - $135,000 CAD
At Riverside, we are committed to transparency and fairness in our compensation and job posting practices. The range above reflects the target compensation for the position at the time of posting. Exact compensation will be determined based on experience, skill set, education, and training, as well as other organizational needs, while balancing internal equity.
What we expect
- Values-led: You’ll be a member of a thoughtful and compassionate team that prioritizes respect, teamwork and resourcefulness along with a good dash of fun. Sometimes, even making granola bars is hard, and life’s too short to take ourselves so seriously that we don’t enjoy the journey.
- Unparalleled experiences and opportunities : We’re still determining who we are and what we can be. Help us shape what this organization will look like and what we’ll offer the world, into the future. This means rolling up your sleeves and sometimes building the process – fast! – while employing it. At Riverside, progress occasionally means proceeding imperfectly, and we’re okay with that, as long as we’re staying true to our values and learning and improving along the way.
- Access to everyone: We’re a flat organization with few silos which means you’ll have full access to everyone from our founders to our production staff. Even when employees dress up, they wear steel-toed shoes. So don’t be shy. Speak up, share your ideas and go places you normally wouldn’t – like the plant, or the boardroom.
- Personal development : We’ll support and empower you to chart your own path and reach any heights you set for yourself. Career paths at Riverside are carved by the people walking on them, not dictated by leaders. Count on us to give you the training and tools to grow and progress.
- Gratitude : As a growing business, we can’t always offer formal recognition like awards programs, but we do show our true gratitude and appreciation. At Riverside, we’re all in this together and we value you.
- Be a Riverside Brand Ambassador: Stay relentlessly close to our consumers and represent the brand in every interaction, decision, and deliverable. Bring the consumer voice into your work by protecting product quality, availability, and experience, acting early when standards slip, and delivering consistent value that earns trust, advocacy, and long-term brand love.
Wait! There’s more!
- Immerse yourself in our comprehensive benefits program, with Riverside taking care of the costs!
- RRSP matching or 401k matching for an empowered financial journey
- Eligibility to participate in Riverside's Profit Sharing Plan
- Join Employee-Led Resource Groups (ERGs) championing mental health, sustainability, diversity, women, and LGBTQ+ rights
- Develop your career further through our Riverside University program and with our Tuition Reimbursement Program
- An open concept work environment that embodies our Values
How to Apply
If you have the commitment to excellence, the energy, the attitude and experience we need, then please submit your resume to careers(AT)riversidenaturals.com with the job title you are applying for in the subject line or click the apply button!
Riverside Natural Foods Ltd. is committed to providing an inclusive and accessible environment for everyone. If you have a disability and require accommodation in the interview process, please let us know when you apply. We thank all applicants for their interest; however, due to volume, please note that only candidates selected for an interview will be contacted.
Disclaimer: As part of our recruitment process, we may use technology-assisted tools, including automated systems, to support the review and assessment of applications. These tools do not make final hiring decisions. All decisions related to screening, interviewing, and selection are made by our Talent Acquisition and hiring teams.
We’re on an ambitious mission to double our business by 2030, and we need talented individuals like you to help us reach new heights. At Riverside, you’ll have the opportunity to chart your own path to success while contributing to ours. We believe anything worth doing is worth doing right, and our values will guide us through the rugged terrain – and yes, it will get rough. But that’s what makes the journey worthwhile.
So, lace up your boots and let’s tackle the climb together.
You can learn more about us at www.riversidenaturalfoods.com .
Position Summary/Objective
The Sales Planning and Strategy Manager leads the sales planning and strategy for the Canadian retail grocery business, connecting cross-functional partners to translate approved commercial priorities into practical customer, volume and execution plans. This role owns assigned channels and commercial priorities from strategy through execution. The Sales Strategy Manager manages the sales planning calendar, consolidates sales inputs, monitors performance and follows actions to support coordinated execution.
Specific channel, project and functional accountabilities will vary based on assigned portfolio and evolving business priorities.
Strategic and Annual Planning
- Builds 3 Year strategy plans for assigned areas of the Canadian business with Director and translates strategies into annual commercial priorities and plans.
- Establishes channel and go-to-market strategies that support business objectives, including merchandising, innovation, distribution and other commercial growth priorities.
Sales Planning and Forecast Coordination
- Manages the sales planning calendar and coordinates inputs, timelines and deliverables for annual, monthly and customer planning cycles.
- Consolidates Sales inputs for base business, promotions, displays, special packs and innovation; documents volume assumptions, timing, risks and opportunities.
- Partners with Demand Planning and Operations to reconcile sales inputs with demand forecasts, inventory availability, production lead times and capacity constraints.
- Reviews forecast variances with Sales and Demand Planning, identifies drivers and follows up on agreed adjustments and actions.
- Prepares sales inputs for established business planning forums and maintains action logs, owners and due dates.
Cross Functional Business Planning
- Lead development of strong customer selling stories, materials and tools for innovation and key commercial initiatives.
- Acts as the day-to-day sales planning contact for Operations, Marketing and Finance on assigned retail grocery priorities.
- Coordinates with Marketing on promotional calendars, launch timing, product changes and selling materials so customer plans reflect approved activities.
- Flags supply, timing and financial risks early, gathers options from functional partners and escalates decisions beyond delegated authority.
- Communicates agreed plan changes to Sales and functional partners and tracks follow-through.
- Lead the post-evaluation process for new item launches to monitor and report on variances vs. targets
- Partners cross-functionally to develop and challenge volume assumptions and assess commercial readiness.
- Evaluates performance of launches and key commercial initiatives against objectives, identifies gaps and opportunities, and incorporates learnings into future plans.
Reporting Relationships
This position reports to the Director of Sales Planning & Strategy.
Please note this role is an existing vacancy.
Salary Range
$120,000 - $135,000 CAD
At Riverside, we are committed to transparency and fairness in our compensation and job posting practices. The range above reflects the target compensation for the position at the time of posting. Exact compensation will be determined based on experience, skill set, education, and training, as well as other organizational needs, while balancing internal equity.
What we expect
- Values-led: You’ll be a member of a thoughtful and compassionate team that prioritizes respect, teamwork and resourcefulness along with a good dash of fun. Sometimes, even making granola bars is hard, and life’s too short to take ourselves so seriously that we don’t enjoy the journey.
- Unparalleled experiences and opportunities : We’re still determining who we are and what we can be. Help us shape what this organization will look like and what we’ll offer the world, into the future. This means rolling up your sleeves and sometimes building the process – fast! – while employing it. At Riverside, progress occasionally means proceeding imperfectly, and we’re okay with that, as long as we’re staying true to our values and learning and improving along the way.
- Access to everyone: We’re a flat organization with few silos which means you’ll have full access to everyone from our founders to our production staff. Even when employees dress up, they wear steel-toed shoes. So don’t be shy. Speak up, share your ideas and go places you normally wouldn’t – like the plant, or the boardroom.
- Personal development : We’ll support and empower you to chart your own path and reach any heights you set for yourself. Career paths at Riverside are carved by the people walking on them, not dictated by leaders. Count on us to give you the training and tools to grow and progress.
- Gratitude : As a growing business, we can’t always offer formal recognition like awards programs, but we do show our true gratitude and appreciation. At Riverside, we’re all in this together and we value you.
- Be a Riverside Brand Ambassador: Stay relentlessly close to our consumers and represent the brand in every interaction, decision, and deliverable. Bring the consumer voice into your work by protecting product quality, availability, and experience, acting early when standards slip, and delivering consistent value that earns trust, advocacy, and long-term brand love.
Wait! There’s more!
- Immerse yourself in our comprehensive benefits program, with Riverside taking care of the costs!
- RRSP matching or 401k matching for an empowered financial journey
- Eligibility to participate in Riverside's Profit Sharing Plan
- Join Employee-Led Resource Groups (ERGs) championing mental health, sustainability, diversity, women, and LGBTQ+ rights
- Develop your career further through our Riverside University program and with our Tuition Reimbursement Program
- An open concept work environment that embodies our Values
How to Apply
If you have the commitment to excellence, the energy, the attitude and experience we need, then please submit your resume to careers(AT)riversidenaturals.com with the job title you are applying for in the subject line or click the apply button!
Riverside Natural Foods Ltd. is committed to providing an inclusive and accessible environment for everyone. If you have a disability and require accommodation in the interview process, please let us know when you apply. We thank all applicants for their interest; however, due to volume, please note that only candidates selected for an interview will be contacted.
Disclaimer: As part of our recruitment process, we may use technology-assisted tools, including automated systems, to support the review and assessment of applications. These tools do not make final hiring decisions. All decisions related to screening, interviewing, and selection are made by our Talent Acquisition and hiring teams.
