CVS Health is building a world-class Social & Search Marketing organization focused on transforming how customers discover, engage with, and choose CVS across digital platforms. The ideal candidate is a strategic and results-driven paid media leader with 7+ years of experience in paid social, performance marketing, digital media, or social search.
Requirements
7+ years of experience in paid social, performance marketing, digital media, or social search; Hands-on expertise across major social advertising platforms; Experience developing and managing full-funnel paid media strategies; Strong campaign optimization, budget management, and performance marketing expertise; Experience with paid social and search marketing integration; Strong analytical, reporting, and data interpretation skills; Experience partnering with creative teams to develop performance-focused content; Ability to build audience targeting and segmentation strategies; Strong communication, presentation, and stakeholder management skills; Experience leading projects, agencies, or team members in a marketing environment; High school diploma or GED required
Nice to have
Experience within retail, healthcare, or other consumer-facing industries; Experience leveraging CRM and first-party customer data for audience activation; Knowledge of marketing measurement methodologies, including MMM, MTA, and incrementality testing; Experience with influencer marketing, creator partnerships, and content amplification; Familiarity with influencer whitelisting, usage rights, and brand safety practices; Experience working within complex, highly matrixed organizations; Demonstrated success leading integrated paid media programs across multiple channels; Bachelor's degree preferred
Benefits
Medical, dental, and vision coverage; Paid time off; Retirement savings options; Wellness programs; Eligibility for CVS Health bonus, commission or short-term incentive program; Award target in the company's equity award program