Technical Sales Manager
Avery Dennison
Stany Zjednoczone · MentorUmowa o pracęPełny etatOpublikowano 21 października 2026
Źródło: 
Why join Avery Dennison
We are a global materials science and digital identification solutions company with locations in over 50 countries, and approximately 35,000 employees worldwide. As a science and innovation company, we believe that diverse teams are stronger teams. We are committed to fostering a culture of curiosity and courage, where you can grow your career with a company that has innovation in its DNA. Founded on creating real-world impact to enable a better future, we strive to provide an open, collaborative culture where diversity of thought is encouraged and respected. Hear from our employees about what it's like working at Avery Dennison. Learn more at www.averydennison.com .
About the role
As a Technical Sales Manager, this role leads a team of Technical Sales Representatives (Inside Sales Reps) and is responsible for achieving plan objectives within an assigned area. The Technical Sales Manager translates marketing plans and strategies into effective operational tactics for their team, with a strong focus on employee onboarding and training in products, customers, account management, and business development. This position provides strategic direction for segments, setting clear goals, strategies, and initiatives to drive the achievement of divisional financial and non-financial metrics.
Key Responsibilities
This position operates on an on-site / hybrid schedule based in Mentor, OH.
2. Excellence in Execution – Driving Near-Term Results and Performance
- Maximize productivity to ensure optimal cost efficiency and value realization for the business.
- Develop and execute localized, national, or strategic sales approaches for diverse customers, channels, and/or large geographical territories.
- Provide clear and focused leadership to eliminate obstacles to competitive advantage, leveraging global scale.
- Actively implement company best practices to enhance efficiency and improve profit margins.
- Deliver both short-term and long-term outcomes to build and sustain organizational credibility, thereby fostering opportunities for increased functional value.
- Translate market dynamics and customer requirements into actionable objectives that create a competitive edge.
- Continuously enhance the efficiency of daily operations through process standardization.
- Coordinate sales services with other service departments and operational units.
- Oversee the development and management of territory and account strategies to achieve price and mix targets.
- Supervise staff to ensure proactive identification of new accounts through effective screening, referrals, and prospecting techniques.
- Align the sales department to meet sales and margin targets.
- Collaborate with prospective customers to identify unfulfilled needs and initiate strategies leading to successful sales.
- Prepare and manage budgets for sales, margin, and expenses.
3. Strategic Transformation and Long-Term Strategy Development
- Market Growth & Profitability:
- Assist the Director in developing and implementing long-term sales strategies to increase market share and profitability.
- Collaborate with marketing to formulate strategy and select key target markets.
- Customer-Centric Approach:
- Identify prospective customers and unmet customer needs.
- Determine and position customer product needs information regarding product quality, industry best practices, product applications, and consultative services.
- Define the value proposition to the market, customers, and industry, including service, price, and product platform strategies.
- Product & Process Innovation:
- Identify products and processes needed to meet customer needs.
- Develop and execute appropriate business plans/multi-generation product plans to identify trends, opportunities for marketplace advantage, and new ideas for products, processes, and services.
- Develop a pipeline of growth opportunities using Horizon methodologies.
- Pricing & Benchmarking:
- Establish pricing programs and strategies.
- Lead benchmarking of sales-related topics in support of area goals.
We are a global materials science and digital identification solutions company with locations in over 50 countries, and approximately 35,000 employees worldwide. As a science and innovation company, we believe that diverse teams are stronger teams. We are committed to fostering a culture of curiosity and courage, where you can grow your career with a company that has innovation in its DNA. Founded on creating real-world impact to enable a better future, we strive to provide an open, collaborative culture where diversity of thought is encouraged and respected. Hear from our employees about what it's like working at Avery Dennison. Learn more at www.averydennison.com .
About the role
As a Technical Sales Manager, this role leads a team of Technical Sales Representatives (Inside Sales Reps) and is responsible for achieving plan objectives within an assigned area. The Technical Sales Manager translates marketing plans and strategies into effective operational tactics for their team, with a strong focus on employee onboarding and training in products, customers, account management, and business development. This position provides strategic direction for segments, setting clear goals, strategies, and initiatives to drive the achievement of divisional financial and non-financial metrics.
Key Responsibilities
This position operates on an on-site / hybrid schedule based in Mentor, OH.
2. Excellence in Execution – Driving Near-Term Results and Performance
- Maximize productivity to ensure optimal cost efficiency and value realization for the business.
- Develop and execute localized, national, or strategic sales approaches for diverse customers, channels, and/or large geographical territories.
- Provide clear and focused leadership to eliminate obstacles to competitive advantage, leveraging global scale.
- Actively implement company best practices to enhance efficiency and improve profit margins.
- Deliver both short-term and long-term outcomes to build and sustain organizational credibility, thereby fostering opportunities for increased functional value.
- Translate market dynamics and customer requirements into actionable objectives that create a competitive edge.
- Continuously enhance the efficiency of daily operations through process standardization.
- Coordinate sales services with other service departments and operational units.
- Oversee the development and management of territory and account strategies to achieve price and mix targets.
- Supervise staff to ensure proactive identification of new accounts through effective screening, referrals, and prospecting techniques.
- Align the sales department to meet sales and margin targets.
- Collaborate with prospective customers to identify unfulfilled needs and initiate strategies leading to successful sales.
- Prepare and manage budgets for sales, margin, and expenses.
3. Strategic Transformation and Long-Term Strategy Development
- Market Growth & Profitability:
- Assist the Director in developing and implementing long-term sales strategies to increase market share and profitability.
- Collaborate with marketing to formulate strategy and select key target markets.
- Customer-Centric Approach:
- Identify prospective customers and unmet customer needs.
- Determine and position customer product needs information regarding product quality, industry best practices, product applications, and consultative services.
- Define the value proposition to the market, customers, and industry, including service, price, and product platform strategies.
- Product & Process Innovation:
- Identify products and processes needed to meet customer needs.
- Develop and execute appropriate business plans/multi-generation product plans to identify trends, opportunities for marketplace advantage, and new ideas for products, processes, and services.
- Develop a pipeline of growth opportunities using Horizon methodologies.
- Pricing & Benchmarking:
- Establish pricing programs and strategies.
- Lead benchmarking of sales-related topics in support of area goals.
